All of social media was abuzz today with news of the new iPhone. In fact, the new iPhone, iPhone 4, generated 30,000 mentions just today (data collected between 9 a.m. and 6 p.m. PST).
Steve Jobs in his keynote announced several groundbreaking features and applications for the new iPhone. I measured the most salient features to see how they stacked up against each other, and this is what I got:
As you can see, FaceTime was by far the most popular topic, followed by discussion of the operating system iOs4 and the great new bi-directional camera with a flash (finally!)
Overall, of all people who expressed emotion about the new iPhone, most had positive things to say about the device:
To zero in on specific phrases, I tracked the most frequently occurring phrases associated with the iPhone 4.
As you can see, the main phrases that occurred were: video, FaceTime, AT&T’s fail during the keynote, WWDC keynote address, iOS4, iMovie. And as far as emotions towards it, people seem to think it’s “amazing”. I will be tracking these numbers as they change throughout the next couple of days, and if any significant changes occur, will note it in a follow up post.
Update:
Using data for June 7th and part of today, June 8th, I did some extra analysis on the sources of social media conversation:
As you can see the vast majority of all the conversations are happening in microblogs (Twitter and Google Buzz more specifically) – that’s 57,000 conversations!
SiliconANGLE — Blog — Fun With iPhone and Social Media Monitoring wrote,
[...] Cross posted on the Attensity blog. [...]
| Link | June 9th, 2010 at 7:08 pm
Weekly Social Media Tips and Tricks | Attensity Blog wrote,
[...] in under 5 minutes and deep dive into a narrow topic that has to do with social media monitoring, measurement, engagement, customer service, collaboration, SocialCRM, and others. I’m happy to introduce [...]
| Link | July 30th, 2010 at 7:17 pm
themaria wrote,
Just blogged using @attensity360 data: Fun With iPhone 4 And Social Media Monitoring http://bit.ly/9PvFRZ
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 6:05 am
themaria wrote,
Early social media data on iPhone says FaceTime is most buzzworthy of new features & apps – CHARTS -> http://bit.ly/9PvFRZ #fb
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 4:55 pm
mdehaaff wrote,
Fun With iPhone 4 And Social Media Monitoring Buzz analysis @themaria via @Attensity Blog http://bit.ly/bYIFLK
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 8:15 pm
attensity wrote,
Fun With iPhone 4 And Social Media Monitoring Buzz analysis @themaria via @Attensity Blog http://bit.ly/bYIFLK
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 8:15 pm
Attensity360 wrote,
Social media buzz tells us that people love FaceTime over any other iPhone feature or app: http://bit.ly/bYIFLK
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 8:23 pm
eladm wrote,
RT @Attensity360: Social media buzz tells us that people love FaceTime over any other iPhone feature or app: http://bit.ly/bYIFLK
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 8:27 pm
Zius7 wrote,
RT @Attensity360: Social media buzz tells us that people love FaceTime over any other iPhone feature or app: http://bit.ly/bYIFLK
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 9:22 pm
themaria wrote,
.@attensity360 data says that 95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #fb #wwdc
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 11:35 pm
Attensity360 wrote,
95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc ^MO
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 11:36 pm
attensity wrote,
95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 11:36 pm
43PR wrote,
RT @Attensity360: 95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc ^MO
This comment was originally posted on Twitter
| Link | June 8th, 2010 at 11:50 pm
catevz wrote,
RT @themaria @attensity360 data says 95% of all social media conversations about iPhone4 are on Twitter http://bit.ly/9PvFRZ
This comment was originally posted on Twitter
| Link | June 9th, 2010 at 4:23 am
Zius7 wrote,
RT @Attensity360: 95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc ^MO
This comment was originally posted on Twitter
| Link | June 9th, 2010 at 4:45 am
snehakataria wrote,
RT @Attensity360: 95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc ^MO
This comment was originally posted on Twitter
| Link | June 9th, 2010 at 5:22 am
EatWeb wrote,
Fun With iPhone 4 And Social Media Monitoring | Attensity Blog http://bit.ly/9LqhhF
This comment was originally posted on Twitter
| Link | June 9th, 2010 at 9:04 am
viraonthemove wrote,
RT @attensity: 95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc
This comment was originally posted on Twitter
| Link | June 9th, 2010 at 11:44 am
SocialSentiment wrote,
“Fun With iPhone 4 And Social Media Monitoring | Attensity Blog” http://bit.ly/9vs3F8
This comment was originally posted on Twitter
| Link | June 10th, 2010 at 4:21 pm
media_analytics wrote,
Fun With iPhone 4 And Social Media Monitoring http://bit.ly/9PvFRZ
This comment was originally posted on Twitter
| Link | June 11th, 2010 at 9:09 am
patternhunter wrote,
RT @Attensity360: 95% of all social media conversations about iPhone4 are on Twitter – CHARTS -> http://bit.ly/9PvFRZ #wwdc
This comment was originally posted on Twitter
| Link | June 13th, 2010 at 11:51 pm