Engage With Attensity Engage

Here at Attensity, our mantra is to help companies like you make sense of and act on information produced by your customers and about your customers. Effective analysis can help you turn data into actionable insights and shortening the path from listening to action; in the increasingly noisy and voluminous world of social media, it’s getting harder to identify what’s meaningful and what isn’t. As such, everything we do is designed to help you do your job of listening, understanding and engaging with your customers, prospects, influencers and partners — anywhere in the LARA (Listen, Analyze, Relate and Act) continuum.

However, no amount of listening or analysis will do you any good if you aren’t prepared to act on these insights. We believe in insights-driven engagement between you and your customers; we believe in breaking down silos in order to work with the social customer. We also believe in the fundamental shift that’s happening in the world, enabling your customers  to communicate and share better and faster; we believe that this new conversation paradigm and a new level of transparency can be beneficial for both: customers and businesses. However, for that to happen, we believe in the cultural change that must take place inside of organizations, large and small. We believe in the new “Open Enterprise”, and we are here to help you get there.

The products we build, which can be considered on their own, as well as part of the CEM suite, do just that. We started by helping you make sense of your call center notes, support emails and other unstructured text. We also helped you route these messages to the right people with our Respond product. Now with the acquisition of Biz360, we are also listening to and analyzing social media, and have some really exciting products in our pipeline that leverage the technologies of the Attensity and Biz360 products.

We have been blogging, speaking, and even making videos about enabling better decisions with data. We are kicking it up a notch this time around, and organizing a conference in November, which we’ve aptly named “Engage”. It’s not a simple user conference, it’s not a “rah-rah-Attenstiy” set of content sessions. We are opening it up to the public for the first time, and working hard on creating content that is cutting edge and applicable to the various jobs that can be transformed with insights. Consistent with our attitude towards content, we pride ourselves in first-rate educational content that makes the jobs of our community easier, vs. sounding as an advertorial. We aim to fulfill that mission with this conference, probably the most profound content endeavor we’ve taken on to date. We welcome you, no matter whether you are a current client, exploring listening and text analytics applications, or simply want to learn more about topics like “sentiment measurement”, “advanced analytics”, “customer experience management”, “call center analytics”. “Social CRM”, “social media monitoring and measurement”. To that end, we are inviting recognized thought leaders and experts in their field, such as Michael Fauscette, Ray Wang and internal experts like Manya Mayes to talk about stuff they know and love. Please check in often as we add more content and speakers.

Photo credit: Computer History Museum