Attensity Blog

  • New Partnership to Meet Growing Demand for ROI Measurement in Social Media

    Chess Media GroupWe are very excited to announce our strategic partnership with Chess Media Group. This partnership combines social media analysis with ROI and strategic consulting is a positive step for both clients and the industry.

    As the demand for social media grows, there is an increase in the request to provide accountability and to measure the impact of investing in social media to companies. Social media is a new territory for most marketers and executives with the majority of efforts in the space have been experimental. However, as the case studies for success in social media have materialized, more companies are asking how their social media investments are performing.

    This partnership provides the most comprehensive technology to monitor and measure your brand in both traditional and social media combined with the expertise to understand the ROI and real impact of these efforts. Furthermore, this combined solution will help you optimize your social media investment going forward.

    Jacob Morgan

    Jacob Morgan

    Jacob Morgan and Chess Media Group are well recognized and respected social media business advisors. They have provided many companies, small and large, with expert strategy, implementation, and ROI analysis of their social media programs. In addition, Jacob has been named an advisor to Biz360.

    Brad Brodigan, Biz360 CEO, mentioned, “Our leading monitoring and measurement technology is a perfect complement to the social media strategy and ROI expertise of Chess Media. We are proud to work with them to leverage our technology and their expertise to better serve the growing customer demand in social media.”

    Chess Media Group offers services that enable clients to create and capture the value of social media. Their processes can provide solutions that will optimize the effectiveness of any business’ social media investments. Chess Media also writes a popular blog on social media.

    Jacob Morgan believes, “the business intelligence platform of Biz360 combined with our accountable social business approach delivers compelling solutions that will justify and optimize our clients’ marketing investments.”

    We look forward to working with Chess Media and our customers.

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    9 Responses to “New Partnership to Meet Growing Demand for ROI Measurement in Social Media”

    1. Sherrick Murdoff

      Congrats to Biz360 and Chess Media for getting ahead of the curve on demonstrating ROI for social media! There is real value here as companies evolve from listening to measuring to engagement.

      Reply

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