Posts by Eric Israel

• The Salesperson as Colombo

  October 14th, 2009 • Author: Eric Israel • 6 Comments

  Tags: Biz360, Community Insights, keyword monitoring tool, Media Insights, opinion insights, pr monitoring tool, reputation management tool, Sales

  The biggest mistake I see with inexperienced salespeople is talking too much. They come in with the idea that to sell, they have to be the one talking. They don’t listen because they’re talking and not asking questions. An effective salesperson is a detective. To be good at what I do, I need be Columbo. [...]

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• Can a Sales Team Thrive by Focusing on the Client?

  September 13th, 2009 • Author: Eric Israel • 4 Comments

  Tags: Biz360, Community Insights, keyword monitoring tool, Media Insights, opinion insights, pr monitoring tool, reputation management tool, Sales

  In short, my answer is yes. After 17 years in sales and seven with Biz360, I’m now the VP of Sales and have been working on developing within my team the trust equation idea – the concept that we should be focusing on things that are not necessarily good or bad for us, but are [...]

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