Social Media Monitoring, Measurement and SocialCRM – A Business Perspective

Posts by Jason Gurney

  • Measuring the Impact of Blogs

    January 30th, 2007 • Author: Jason Gurney • 2 Comments

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    Today we’re announcing the latest addition to our social media analysis capabilities: MediaSignal™ for blogs. It’s a significant development that enhances our customers’ ability to tap into the blogosphere for insight and information. At Biz360, one of the guiding principles of our product development process involves taking a pragmatic approach to fulfilling our customers’ needs. [...]


  • Analyzing Links to Capture Buzz

    November 11th, 2006 • Author: Jason Gurney • No Comments

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    Politics took center stage in U.S. news this week, thanks to mid-term elections. As expected, there was plenty of coverage in the mainstream media as well as blogs. Because bloggers commonly comment on news stories that they find interesting, a few sites that analyze blog content have become great resources for finding news about a [...]


  • Engineering Hack Day at Biz360

    October 11th, 2006 • Author: Jason Gurney • No Comments

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    We held our 3rd Engineering Hack Day here yesterday and, as usual, I can’t wait for the demonstration session this afternoon. For us, hack days are opportunities for all developers to suspend their normal work and devote time to projects of their choice that: Are relevant to Biz360 Can be prototyped in 24 hours Would [...]


  • Forrester Brand Monitoring Wave Published

    September 13th, 2006 • Author: Jason Gurney • No Comments

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    The Forrester Brand Monitoring Wave that we mentioned last month was published today and is now available for purchase. The Biz360 summary is available here. It’s the deepest dive into our space to date, and we’re hopeful that the increased attention will benefit the industry as a whole, especially those of us who were selected [...]


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