This page contains all post tagged with 'social media measurement'

• Attensity Teams with Yahoo! to Deliver Real-Time Voter Sentiment in GOP Debates

  January 6th, 2012 • Author: Rebecca MacDonald • No Comments

  Tags: ABC News, GOP Debate, real-time social analytics, Republican debate, Sentiment Analysis, social media measurement, social media monitoring, voice of the voter, Yahoo!

  Giving viewers a voice in the Republican presidential debate Attensity is excited to be teaming up with Yahoo!, the premier digital media company, to provide millions of viewers a voice in the upcoming ABC News debate to be held on Saturday, January 7th at 9pm EST/6pm PST in New Hampshire. During the course of the debate, [...]

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• Attensity’s Hospitality Industry Webinar

  November 28th, 2011 • Author: Rebecca MacDonald • No Comments

  Tags: Customer Experience, Hospitality Analytics, Social CRM, social media measurement, Text Analytics, Voice of the Customer

  Hotel property managers know there is a direct link between the guest experience and the success of a hotel property, and most encourage their customers to provide feedback through surveys. However, today’s social customers are also sharing that feedback more widely through social networks, online review sites, communities and forums. This Wednesday, join James Purchase, Senior [...]

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• Weekly Social Media Tips — Measuring Campaign Buzz In Social Media

  September 4th, 2010 • Author: Maria Ogneva • 8 Comments

  Tags: buzz tracking, campaign measurement, social media campaign, social media measurement, weekly tips

  Welcome to the pre-Labor day edition of social media tips! You didn’t think I’d let you go on your long weekend without a tip, did you? This week’s video is all about measuring the impact that a campaign (integrated one, or a more limited social media campaign) can have on your brand. I am a [...]

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• Hurricane Katrina: Five Years Later

  August 23rd, 2010 • Author: Maria Ogneva • 7 Comments

  Tags: hurricane Katrina, Katrina 5 year anniversay, social media measurement, social media monitoring, trend report

  Five years ago, too many Gulf Coast residents’ lives were changed forever. The devastation of Hurricane Katrina, or Katrina as she became known to us, spread for miles, shattered dreams, displaced entire cities and drained treasuries. As we are getting ready to solemnly commemorate its 5-year anniversary, the social web is definitely remembering the tragic [...]

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• Weekly Social Media Tips and Tricks

  July 30th, 2010 • Author: Maria Ogneva • 22 Comments

  Tags: Social Media, social media measurement, social media monitoring, weekly tips

  I actively blog, tweet and speak about best practices in social media monitoring, measurement, engagement, customer service and customer expience. With that, I get a lot of questions, and I start to see patterns in what the most needed areas for education are. So I’ve decided to start a weekly tips edition, where I make [...]

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